Reducing Your PPC Ad Budget While Increasing Your Pay Per Click ROI.

by Jim E. on August 5, 2011

A new study reveals that as a whole, the US economy is still trending down, but one area of business is showing signs of growth over these trouble times. Surprisingly the billion dollar Pay Per Click industry continues to increase at a rate of 23% per year. Budgets from new advertisers continue to come in [...]

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Pay Per Click Ad Writing Closing the Sale

by Jim E. on July 14, 2011

After years of tracking conversion rates and ROI on keyword text ads advertising specifically Google Adwords we have to the realization on why some ads just perform better than others. One of the biggest factor in raising your clickthrough rate is a call to action tagline usually at the end of the ad. I have [...]

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Industry Wide Local Business Ups PPC Budgets 23%

by Jim E. July 8, 2011

In the second have of 2011 there is a definate trend for small business increasing thier online advertising budgets. Wisdek Corp of Toronto, ON reports “Budgets are also growing: our pay per click clients increased their spending with Google on average by 23%. What does it mean? I think it means we’re providing great service, [...]

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Building Quality Leads to Your Website

by Jim E. June 26, 2011

In this post we will concentrate on helping you start building quality leads. Millions of internet searches are done each day through search engines, (like Google, Yahoo, Bing and about a 1000 other small search sites, directories and portals) social media, (facebook, twitter, youtube) cell phones (just about every person is carrying one now from [...]

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Inbound Website Traffic & Lead Generation

by Jim E. June 23, 2011

Want more traffic to your website? Want to increase the quality of your leads? Of course you do, it’s definitely not easy, but there is a blueprint available that if followed, your chances of success are just about guaranteed. Most website owners want to boost their traffic and leads, but will not make the necessary [...]

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